A strong piece of late-70s truck history, this 1978 Chevy pickup brochure showcases the durability and versatility that made these squarebody trucks a staple on job sites and driveways across America. From the bold “Built to Stay Tough” message to detailed pages covering Fleetside models, trim levels like Custom Deluxe, Scottsdale, Cheyenne, and Silverado, this brochure captures Chevrolet’s push toward comfort, capability, and style in their full-size pickups.
Inside, you’ll find factory photography, drivetrain and chassis cutaways, model breakdowns, and full specifications—including engine choices, GVW ratings, and color options. The fold-out cover adds to the presentation, making this a standout piece for collectors, restorers, or anyone who appreciates the evolution of the classic Chevy truck line.
This is original vintage dealership literature—not a reproduction—and a great addition to any truck collection or garage display.
→ Size: Approx. 8.5" x 11" → Pages: 14 pages including fold-out cover → Condition: Very good condition with light handling wear consistent with age; clean pages with strong color and no major damage → Format: Original Chevrolet dealership sales brochure, January 1978
Perfect for collectors, restorers, or as a unique gift for the Chevy truck enthusiast.
At Vintage Art Garage, we’re passionate about preserving classic car and truck memorabilia, ensuring every item captures the nostalgia of a bygone era.
